Google pixel

Year
2025

Brief

My positioning as an in-the-know local in the Edinburgh food and lifestyle scene was something Google Pixel and Ogilvy’s creative teams wanted to tap into as a natural fit. I was selected to host the UK-based series due to my “genuine, energetic on-camera presence,” and, as an extra bonus, I had recently documented my food-led travels to Japan. 

I travelled across Edinburgh, Google Pixel in-hand, followed along by a DOP and nimble crew. Appearing on-camera, I engaged with local business owners, and captured my own content to include in the final piece.

The filming resulted in a collaborative post on the brand’s owned social media accounts with a considerable ad spend put behind it. The confidence from the brand and agency teams in my hosting abilities, visual instincts, and appeal to both organic and paid audiences meant we definitely put a new spin on my home city.

See more on the Google Pixel Instagram.